Category: News

How to embed social change in the core of your business?


Panu Mäenpää (moderator), Soledad Piñero Misa from Ben & Jerry's, advocacy manager Tytti Nahi from Fair Trade and Project manager Sara Lindeman from Aalto New Global discussing.

Panu Mäenpää (moderator), Soledad Piñero Misa from Ben & Jerry’s, advocacy manager Tytti Nahi from Fair Trade and Project manager Sara Lindeman from Aalto New Global discussing.

Ice cream producer Ben and Jerry’s asked How to embed social change in the core of your business at World Village festival in Helsinki in May.

By speaking up about social and economic justice? By applying fair trade principles in the entire purchasing chain? Definitely, but when looking at your core business, you should critically evaluate your own products: for instance ice cream is a dairy product with heavy climate effects, can you go vegan? Ice cream is also typically heavy on sugar and fat: how can you make your product healthy for the ice-cream lovers?

More information (in Finnish).

Jarkko Levänen brought a frugal perspective to Aalto’s Energy Gala


Jarkko Levänen presented frugal energy solutions at Energy Gala, organised as a part of Aalto Festival in May.

Jarkko pointed out that energy access and societal development are strongly interlinked in emerging markets. This means for instance a need to focus on socio-economic context, not product, to help provide energy access to poorest people. To develop context-specific business models companies need partners such as policy-makers and intermediary organisations and to modify existing solutions. Impact business, business that combines economic and development goals, might be the only way to operate at frugal markets.

Sara Lindeman commented Finnish Development policy


New Global project manager Sara Lindeman was invited to a panel to comment the report on the state of Finnish Development policy in 2017.

Sara emphasised that in order to create business that decreases poverty we should be able to create businesses and markets – rather that wait for them to be created – that combine economic and development goals. This requires new kinds of structures and financing tools. Sara also brought up the lack of innovation strategy in the report. For instance digitalization should be seen as a strategic issue in development.

Kari-Pekka Murtonen from Kepa brought up the same theme: innovations are spreading both ways. Tanzania is the first country that has been able to integrate all mobile paying and India is developing high quality healthcare for the fraction of the prices here. These developments will change lives in Finland as well.

More information (in Finnish).